Santa Monica, California

Overall Rank: 75
Category: Insurtech
Category Rank: 11


  • Top Fintech Company of 2022


Founded in 2015, Sure is the fastest-growing insurtech company in the industry, with an enterprise SaaS infrastructure and embedded insurance programs that are built to drive the insurance industry in an online era. Backed by a team of insurance experts, Sure’s proprietary platform provides best-in-class technology for rating, quote and binding, policy issuance, premium collection, CRM policy administration, reporting, and more.

The company’s customers leverage its cohesive system of APIs to streamline the end-to-end insurance life cycle, resulting in better customer experiences supported by efficient digital operations. It is headquartered in Santa Monica, California and has offices across the globe.


Key Products

Distribution — Rating Engine · Quoting Engine · Policy Binding & Issuance · Premium Collection

Rating engine, quoting engine,  policy binding & issuance and premium collection, leverage Sure’s robust core infrastructure to power meaningful direct-to-consumer, B2B, and B2B2C experiences online.

Policy — Policy Admin · System of Record · Reporting

Manage every step of policy servicing – from quotes to renewals – for streamlined operations and enhanced efficiency.

Claims — FNOL · Adjudication · Payment

Create an enhanced customer experience with an efficient claims process from notice of loss to settlement with the Sure Platform.

Agent — Omnichannel Communications · Digital Workflows · Agent Distribution

Equip agents with modern technology that streamlines the day-to-day sales process and enhances the overall customer experience.

API  — Developer Tools

Build atop SaaS infrastructure strong enough to stand on its own and flexible enough to support your existing enterprise architecture in the cloud or on-prem.

Sure Connect

Sure Connect enables every business to offer their consumers instant, hassle-free policies. Leverage our robust APIs to create a fully integrated digital insurance experience that provides consumers with the ability to access, evaluate, and purchase coverage – without leaving your app or website.

Customer Insights

“Chubb’s insurance offering, through Sure’s technology platform, further reinforces our commitment to innovative, digital solutions and providing consumers with peace of mind.” — James Walloga, EVP Accident & Health, Chubb North America