Ultrasonic data firm LISNR announced that it has appointed FinTech expert Dave Matter, an executive at Point72 Ventures, to its board of directors.
Before joining Point72 Ventures as its Head of Operations and Product, Matter served as Chief Product Officer of Marqeta for six years. During that time, he powered some of the most innovative companies in the world, including Affirm, Doordash and Instacart among others.
"David Matter is an exciting addition to our board. David was instrumental in Marqeta’s growth over the years and we see many synergies in the challenges they’ve solved in our space," said Eric Allen, CEO of LISNR.
Founded in 2012, Cincinnati-based LISNR specializes in using ultrasound technology and data-over-sound solutions that allow merchants and payment providers to accept mobile payments across the entire customer journey. The technology works with several touchpoints including scan-and-go, store pickups, pay zones, Point-of-Sale, and voice-enabled purchases. It also works beyond payments to include proximity messages, authentication, and identification.
These types of solutions are especially in transactions dominant across rideshare, food delivery, mobile ordering, and buy online pickup in stores. This area is of particular expertise for Matter, who led a product at Marqeta which provides solutions to leaders in these markets including Doordash or Instacart.
Matter noted in a statement that “the challenge of identity and presence verification as well as its connection to payments is becoming increasingly critical in many verticals on a global scale,” adding that LISNR has “developed technology that has them well positioned to address these needs.”
The company is working to fast track its solutions, with the goal of becoming a new payment standard in 2020. LISNR received a strategic investment from Visa in November. The two firms also have a commercial relationship, with LISNR revealing that it plans to work with Visa beyond the retail and financial solutions to include additional payment use cases in mobility, transportation, and ticketing.
One month after the Visa announcement, LISNR received an investment from NTT DOCOMO Ventures through a fund operated by NDV. Other major investors include Intel, Jump Capital, Mercury Fund, R/GA, and Synchrony Financial.